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You may be wondering: What are real estate leads? Real estate leads are actual people who have expressed interest in buying or selling a property.

What Are Real Estate Leads and Why are they Important?

Realtors, brokers, or other agents usually generate real estate leads. They are interested in finding potential buyers or sellers for properties they represent.

Real estate leads are actual people who have expressed interest in buying or selling a property. They’re only considered leads if they give you their contact information. People who have looked at a property listing are more likely to make inquiries than those who didn’t.

Real estate leads are the lifeblood of a successful agent. If you can find these leads and nurture them, you’ll be in good shape for the rest of your career.

But it would be best if you were careful – don’t chase leads that don’t qualify and don’t intend to buy real estate.